Luxury brands in China and India

This book provides an analysis of the luxury industry in two of the world's biggest and evolving markets, and identifies and discusses the key issues and dynamics in transforming their luxury landscapes. By discussing the elements that are most likely to dominate boardroom agendas, the pragmati...

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Bibliographic Details
Authors / Creators: Atwal, Glyn (Author), Bryson, Douglas (Author)
Other Authors / Creators:Bryson, Douglas, author.
Format: Electronic eBook
Imprint: London : Palgrave Macmillan, [2017]
Online Access:Available in Springer Business and Management eBooks 2017 English/International.