Winning in China : 8 stories of success and failure in the world's largest economy /
If Amazon can't win in China, can anyone? When Amazon CEO Jeff Bezos visited China in 2007, he expected that one day soon China would be a double-digit percentage of Amazon's sales. Yet, by 2019, Amazon, the most powerful and successful ecommerce company in the world, had quit China. In Wi...
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Format: | eBook Electronic |
Language: | English |
Imprint: | Philadelphia : Wharton School Press, [2021] |
Subjects: | |
Online Access: | Click here for full text at JSTOR |