Strategic communication for organizations
"This book is divided into two main sections. The first section, Foundations of Strategic Communication (Chapters One-Four), provides an understanding of the myriad organizational types and structures that engage in strategic communication, as well as how organizations define and brand themselv...
Saved in:
Authors / Creators: | , |
---|---|
Other Authors / Creators: | Waldeck, Jennifer H. author |
格式: | 电子书 电子 |
语言: | English |
Imprint: | Oakland, California University of California Press [2020] |
主题: | |
在线阅读: | Click here for full text at JSTOR |