The 7 keys to communicating in Mexico : an intercultural approach /

The authors present a practical set of guidelines for people wishing to communicate professionally in Mexico or with Mexicans, following the model of the similar books by Kelm and Victor on Brazil and Japan of presenting on key cultural concepts. Good communication requires more than knowing the lan...

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Bibliographic Details
Authors / Creators: Kelm, Orlando R., 1957- (Author), Roble Hernández Pozas, Olivia del (Author), Victor, David A., 1956- (Author)
Other Authors / Creators:Roble Hernández Pozas, Olivia del, author.
Victor, David A., 1956- author.
Format: eBook Electronic
Imprint: Washington, DC : Georgetown University Press, [2020]
Online Access:Click here for full text at JSTOR
Table of Contents:
  • The Spanish language : a beautiful mixture that defines Mexico
  • The Mexican environment : a cornucopia
  • Mexican social organization : mestizaje, mosaic or melting pot?
  • Mexican contexting : the hidden wisdom of the proverb
  • The Mexican authority conception : power is always personalized
  • Mexican nonverbal communication : colorful, bold, and making a statement!
  • The Mexican temporal conception : all of our pasts are our present
  • Case study : when being bicultural is more than being bilingual.