Museum branding how to create and maintain image, loyalty, and support /

Museum branding how to create and maintain image, loyalty, and support /

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Bibliographic Details
Author / Creator: Wallace, Margot A, 1941-
Format: Electronic eBook
Language:English
Imprint: Lanham, MD : Rowman & Littlefield, [2016]
Subjects:
Museums > United States > Management.
Museums > Public relations > United States.
Business names > United States.
Branding (Marketing) > United States.
Museum attendance > United States.
Online Access:Available in ProQuest Ebook Central - Academic Complete.

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Available in ProQuest Ebook Central - Academic Complete. Full text available

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